Why Everyone's Moving to Charleston (And Why You Might Want to, Too)

Okay, okay—if you caught my last video, you know I spilled the sweet tea on all the reasons not to move to Charleston. And trust me, I meant every word. But here’s the kicker: despite the heat, humidity, and occasional gator sighting, people are still moving here like Charleston’s the Promised Land. And honestly? I don’t blame them.

Hi, I’m Shakeima Chatman, your Charleston Relocation Specialist and a proud Been-Yah—born and raised right here in the Lowcountry. I’ve lived it, loved it, and now I sell it for a living. So today, I’m flipping the script and giving you 7 solid reasons why moving to Charleston might just be the best—and last—move you ever make.

But I’m not giving you the tourist brochure version. Nope—this is the real-deal, insider scoop from someone who knows these cobblestone streets like the back of her hand. Let’s jump in:

1. A Booming Job Market That’s Still Growing

Charleston’s economy is on fire. From global companies like Boeing, Volvo, and Mercedes, to a thriving tech scene that’s earned us the nickname “Silicon Harbor”—there’s something here for everyone.

Tech salaries are averaging around $123,000, and even if tech isn’t your thing, there are opportunities in skilled trades, healthcare, hospitality, education, and logistics. You don’t need a four-year degree to find success here.

Charleston isn’t just a vacation spot—it’s a place to build. Build your career. Build your business. Build your life.

2. It’s a Retirement Dream (No Snow Shovels Required)

More and more retirees are ditching the cold and heading South—and Charleston is a top pick. Why? Because here, winter feels like fall, the porch life is real, and you can golf in February without freezing off your swing.

South Carolina is super tax-friendly for retirees—we don’t tax your Social Security benefits, and there are generous deductions on retirement income. Healthcare? We’ve got MUSC and Roper St. Francis, some of the best medical centers in the Southeast.

Retirement here isn’t just about slowing down—it’s about living it up. Whether it’s boating, gardening, joining community groups, or finally learning how to paddleboard (yes, even at 70)—Charleston makes the next chapter feel like a fresh start.

3. It’s One of the Best Places to Raise a Family

As a mama myself, I can say with my whole heart that Charleston is family-friendly in every sense of the word. From strong school options in Charleston, Berkeley, and Dorchester Counties, to safe, tight-knit neighborhoods where folks still wave and bring you casseroles—this is a community that cares.

There are nationally ranked schools (like the arts magnet my daughter attends), and weekends are made for beach days, bike rides, and local farmer’s markets.

A lot of my clients move here just to be closer to family—and Charleston has that “come on home” energy that makes people want to stay.

4. Sunshine & Salt Air = Coastal Living Goals

With 230 sunny days a year and a laid-back, beach-town vibe, Charleston feels like a permanent vacation. We’ve got Folly Beach, Isle of Palms, Sullivan’s Island—pick your flavor, grab a chair, and let the sea breeze do its thing.

One client told me moving here felt like pressing the “reset” button on their whole life. And honestly? That’s the Charleston effect.

5. It’s Still Affordable (Especially If You’re Coming From a Big City)

Now look—I said in my last video that the cost of living can be a challenge here. But compared to cities like L.A., NYC, or D.C.? Charleston is a bargain.

You can still get a home in the $400K–$500K range, which blows people away when they’re used to one-bedroom apartments that cost more than their grandma’s whole house. Plus, gas is cheaper, groceries are manageable, and property taxes? Way lower than in most major metro areas.

Bottom line: if you’re trying to make your money go further without sacrificing quality of life, Charleston’s a smart move.

6. Historic Charm Meets Cultural Richness

Charleston is gorgeous, y’all. Cobblestone streets, pastel-colored homes, and iron gates that look like they’re straight out of a movie—because sometimes they are.

But it’s not just pretty. This city is packed with history and soul. From Fort Sumter to Gullah Geechee storytelling, Charleston has stories to tell.

There are festivals like Spoleto, MOJA, Food & Wine, and SEWE, not to mention food that’ll have you crying over shrimp and grits. (Yes, that happened.)

7. A Strong Housing Market With Real Estate for Everyone

Whether you’re buying your first home, downsizing for retirement, or looking for a waterfront dream home, Charleston has options.

Our market is steady and strong—no wild bubbles or busts here. And according to U.S. News & World Report, Charleston is one of the hottest housing markets in the country.

You’re not just buying a home—you’re making an investment in a city that’s growing, thriving, and ready to welcome you with open arms.

Ready to Make Charleston Your Home?

From the opportunities to the ocean views, Charleston has a way of pulling you in and making you stay. It’s the kind of place where you can live your life—and love your life—at the same time.

If you’re thinking about relocating, don’t do it alone. I’ve helped hundreds of families make the move, and I’d love to help you too.

✅ Download my FREE Charleston Relocation Guide for insider tips, neighborhood breakdowns, and everything you need to know before you pack the U-Haul.
📞 Call me for that straight-no-chaser advice—no fluff, just facts from a Charleston native who knows the ins and outs.

With love from the Lowcountry,
Shakeima Chatman
Your Charleston Relocation Specialist
Helping you find home in the Lowcountry—where the skies are bluer, the pace is slower, and the sweet tea is always cold. 🧡